Hard Rock Café gets to “The heART of Rock-N-Roll.”
Hard Rock Cafe in downtown Phoenix has been attracting guests from throughout Arizona and around the world for more than 20 years. People flock to the restaurant because they know when they walk in the doors, they’ll get far more than great food. They’ll see a gallery of incredible music arts memorabilia, like Glen Frey’s guitar and David Bowie’s velvet pants, that takes them back through memories of years past, and great times with old friends.
The Initiative is called “The heART of Rock-N-Roll” and its philosophy is to spread the spirit of music history through the exhibition of the most breathtaking and inspiring collection of music memorabilia in the world and provide guests with authentic, irreverent, passionate experience that rocks! Hard Rock Cafe in downtown Phoenix features a collection of some of the most incredible pieces of music memorabilia anywhere to be found, and displays it like a fine gallery of masterpieces. The arts initiative has been integral to Hard Rock Café’s incredible success, continuously attracting a loyal base of music enthusiasts as well as those who are just curious.
Hard Rock Café is also an avid supporter of aspiring Arizona musicians through its “Youth on Stage” program. The restaurant provides a platform for young musicians to perform in front of teachers, families and friends and experience a “real world” stage performance. When the performance is over, parents can explore the memorabilia and music eras of their lives and pass it on to their children. It’s a strategic program that fosters the next generation of fans and guests of the Hard Rock Cafe and ensures The Hard Rock Cafe is a staple of downtown Phoenix for years to come.
“Rock ‘n roll fans know they can go to any Hard Rock Café anywhere and find memorabilia they’ve never seen before, and also tap into the local music scene. That’s why Hard Rock Café in Phoenix is one of the city’s must see attractions for locals and tourists alike.”
Anthony Sciarpelletti, Sales & Marketing Manager, Hard Rock Café – Phoenix